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Designer Jeremiah Brent has teamed up with rug maker Loloi on three collections now available through Amazon: Obelisk, Fori and Axis. The designs draw on architectural shapes and patterns and use muted nature tones; prices and product-specific details vary.
Interior designer Jeremiah Brent has released three rug collections with Loloi, with the Obelisk, Fori and Axis lines available on Amazon. The designs draw on architectural forms and muted nature tones, giving shoppers several styles and materials to compare through the online retailer.
The collections take their cues from architecture and structure rather than the stripes and floral motifs common in many rug designs, according to House Beautiful’s report. The range includes tile-like repetition, angular lines and outlines that suggest carved shapes. The report describes the palettes as subdued, nature-inspired colors intended to work across seasons.
Obelisk features a plush, hand-knotted wool surface and notched corners. Fori uses evenly repeated patterns reminiscent of mosaic tiles, while Axis has a more linear, angular design. The Axis rugs are made from 100% polyester; House Beautiful describes the material as easy to clean and suggests the line for busy areas such as hallways or playrooms.
The House Beautiful report says all three collections are available on Amazon. It describes the line as reasonably priced and gives a five-by-seven-foot rug under $250 as an uncommon price point, but does not identify which collection or specific product has that price. The report also mentions decorative throw pillows priced at $100 each, without giving further details about their designs or availability.
Three Styles for Different Rooms
The launch gives shoppers a way to compare three distinct design approaches from one designer collaboration: Obelisk’s textured wool and shaped corners, Fori’s repeated pattern, and Axis’s clean lines. That variety matters because a rug can affect how a room’s furniture and colors come together, while the choice of fiber and construction can influence how a rug suits a particular space.
Availability through Amazon may make the collections easier for online shoppers to browse and purchase. But a rug is a substantial home purchase: dimensions, material, construction and price all affect whether it will work in a room. The source report gives only limited pricing information, so shoppers should check each product listing for its exact size, specifications and current cost before buying.
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The Design Behind the Three Lines
The collaboration sits at the intersection of designer-led home goods and everyday retail. Brent’s collection takes architectural details as its organizing idea, with variations ranging from the notched shape of Obelisk to the repeated geometry of Fori and the straight lines of Axis. Those distinctions offer more specific guidance than choosing a rug by color alone.
House Beautiful’s report presents the three lines as a way to bring Brent’s design language into a home at a range of price points. It cites a five-by-seven-foot option priced below $250, but that figure is not attached to a named rug or a stated date for the price. The report does not provide a complete price list or describe every size and material available in each collection.
“The Obelisk collection pairs a plush, hand-knotted wool surface with notched corners.”
— House Beautiful
Prices and Product Details Vary
The source report does not provide a full price list, product links, or inventory details. It cites a five-by-seven-foot option below $250 without naming the collection or specifying whether the price applies to a particular color or product listing. Current prices, sizes and availability may differ across listings and can change over time.
It is also not clear from the report whether every collection comes in multiple sizes or whether the same color options are offered across all three lines. The pillow reference is limited to a stated price of $100 each; further details about materials, styles and where to buy them are not provided. The source does not include a direct comment from Brent or Loloi about the collaboration.
Check Listings Before Ordering
Shoppers can compare the Obelisk, Fori and Axis products on Amazon, where the source report says the collections are available. Before ordering, they should confirm the exact dimensions, material, construction, color, delivery details and current price on the individual listing, particularly for a larger rug that needs to fit around existing furniture.
No additional launch dates, future product releases or statements from Brent or Loloi were included in the report. Any changes to availability or pricing will depend on the product listings and retailer updates.
Key Questions
Which rug collections did Jeremiah Brent create with Loloi?
The collaboration includes Obelisk, Fori and Axis, which House Beautiful reports are available on Amazon.
What distinguishes the three collections?
Obelisk features hand-knotted wool and notched corners, Fori uses a regular, mosaic-like pattern, and Axis has angular lines and is made from 100% polyester, according to the report.
How much do the rugs cost?
The report describes the line as reasonably priced and cites a five-by-seven-foot option under $250, but it does not identify the specific rug or give a complete price list. Check current Amazon listings for exact prices.
Are decorative pillows included in the collection?
The report also mentions decorative throw pillows priced at $100 each. It does not provide further information about their design, materials or availability.
Source: housebeautiful.com
